About Us

Where tradition meets modern beauty.

Luvira didn’t start as a company.
It started as a family ritual.

Years ago, in a small home where the kitchen always smelled of herbal infusions and warm tea, our family would gather around the table while our grandmother — raised in the Korean countryside — shared her quiet beauty secrets. She believed that skincare wasn’t vanity.
It was self-respect.
A moment of peace.
A way to honor the body you live in.

She taught us to treat the skin gently, like something alive.
To use ingredients that come from nature.
And to understand that true radiance begins with care, not chemicals.

When she passed, we kept her notebooks — filled with little drawings, traditions, and natural remedies she learned growing up. And every time we stumbled through life, stressed, busy, drained, we’d somehow return to those pages and feel grounded again.

Years later, Luvira was born from a simple goal:
to bring those timeless Korean traditions into modern skincare — with formulas that are clean, effective, and emotionally soothing.


Why We Exist

The world is loud. Fast. Demanding.
But your skincare shouldn’t be.

We created Luvira for people who want more than just another product.
For people who want to feel held, supported, and effortlessly beautiful in their daily ritual.

Our hero product — the Silk Collagen Ampoule — was inspired by the soft, luxurious silk threads our grandmother used in her homemade masks. Those memories guided our formula: lightweight, deeply hydrating, strengthening, and comforting to the skin.

Every bottle is a reminder that beauty doesn’t need to be complicated.
It doesn’t need to be overwhelming.
It simply needs to be rooted in care.


A Family Business at Heart

Even as Luvira grows, we still create every product with the same intention our grandmother taught us:

  • Use ingredients that nurture, not harm.

  • Respect the skin’s natural balance.

  • Design skincare that feels emotional, not mechanical.

We are a small family team — stubborn about quality, obsessed with textures, and endlessly passionate about creating moments of calm for people around the world.